You’re a jewelry designer or retailer who’s ready to boost business by identifying a specific target market and setting clear short- and long-term goals that will attract customers, build brand loyalty, and inspire fans to share their love for your beautiful products!
Which marketing efforts are worth your time and money?
You need a trusted partner who will create a personalized strategy and share your brand’s story through sophisticated design, stunning photography, and consistent writing. Most of all, you need to monitor results, but the growth will speak for itself.
Laryssa’s jewelry marketing services, for designers and retailers, include but are not limited to:
- Craft the brand’s story and voice
- Develop brand identity based on goals and target market
- Evaluate and revise existing marketing strategies and materials
- Copywrite for web, search engine optimization (SEO), print collateral
- Launch and manage e-mail marketing campaigns
- Grow existing contact lists and develop new ones based on target markets
- Brainstorm and execute unique promotions
- Plan and organize special events
- Create and distribute press kit and press releases
- Manage relationships with media influencers
- Seek opportunities to optimize content based on search trends and current search engine placement
- Monitor web and social traffic using Google Analytics and other analytics tools
- Strategize social media campaigns for channels including but not limited to: Facebook, Twitter, Instagram, and Pinterest
- Grow social media follower base and convert followers to customers