DIGITAL MARKETING

FOR JEWELRY BRANDS

WHO WE ARE

Joy Joya is a Los Angeles-based digital marketing agency for jewelry brands founded and led by Laryssa Wirstiuk. We help jewelry entrepreneurs grow their businesses, so they can add more beauty and wonder to the world. Our digital marketing support services are comprehensive and varied, and we tailor our solutions on an individual basis, so each client gets a personalized experience, one that’s uniquely suited for them.

“This book is a must-read for anyone who owns a jewelry business, small or big.”
– Amazon Customer

“A wonderful, heartfelt compilation of jewelry wisdom. The author has explained very difficult concepts in a very simple way.”
– Amazon Customer

We wrote the book
on jewelry marketing.

JEWELRY MARKETING 101

A self-guided video course
for new and emerging jewelry brands.

Recent Posts

How to Supercharge Your Jewelry Marketing Content

In episode #137 of the Joy Joya Jewelry Marketing Podcast, I share some tips for repurposing your content, so...

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Be Less Dependent on Social Media Jewelry Marketing

In episode #136 of the Joy Joya Jewelry Marketing Podcast, I discuss how you can be a caretaker of...

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Interview with David Wachs About Handwritten Notes in Marketing

In episode #135 of the Joy Joya Jewelry Marketing Podcast, I share my interview with David Wachs, the founder...

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Interview With Melissa Becker About Value-Added Jewelry Marketing

In episode #134 of the Joy Joya Jewelry Marketing Podcast, I share my interview with Melissa Becker, a Vice...

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Building Brand Awareness With Your Target Customer

In episode #133 of the Joy Joya Jewelry Marketing Podcast, I share my own personal recording of a talk...

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Types of Keywords for Jewelry Brands

In episode #132 of the Joy Joya Jewelry Marketing Podcast, I explain the different types of keywords you'll want...

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How to Involve Customers in Jewelry Marketing

In episode #131 of the Joy Joya Jewelry Marketing Podcast, I provide tips for enlisting your customers to play...

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Interview With Jewelry Retail Experience Experts

In episode #130 of the Joy Joya Jewelry Marketing Podcast, I share my interview with Jill Stein and Sarah...

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As Seen In

Client Testimonials

Laryssa has a keen understanding of the specific nature of marketing for jewelry brands. It’s a skill that can be hard to find and was invaluable as we grew our business! I would definitely recommend her to anyone looking for a digital marketing strategist."
Meghan Folsom and Lauren Abend
The Gild Fine Jewelry Collective
Before working with Joy Joya, my shop was having trouble converting visitors, but I had no idea why. Not only did Laryssa point out things that would turn potential customers away, but she gave a great in-depth analysis of my target audiences, competitors, and brand."
Allie Fritsch
Silver Lily Studio

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