Through Joy Joya's bold, holistic approach, including laser-focused brand storytelling, impactful creation of content assets, and strategic content distribution, we've helped jewelry businesses of all sizes, including established multi-million dollar jewelry companies, grow through strategic, content-led initiatives.


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What Clients Are Saying

Joy Joya is an outstanding company. We have been working with Laryssa for several years and cannot say enough great things about our experience. She's extremely knowledgeable, efficient, and responsive. She makes sure to fully understand our business and objectives to implement top-down strategies specific to our needs. She's always willing to help, discuss or suggest any topics related to our goals. Laryssa is a true expert and professional. We are grateful for our partnership with her. "
Patti Dechter
Before working with Joy Joya, my shop was having trouble converting visitors, but I had no idea why. Not only did Laryssa point out things that would turn potential customers away, but she gave a great in-depth analysis of my target audiences, competitors, and brand."
Allie Fritsch
Silver Lily Studio

Recent Podcast Episodes

How to Add Depth to Jewelry Marketing Content

Episode #288 – “How to Add Depth to Jewelry Marketing Content” Welcome to Episode #288. In today’s episode, I want to dive deeper into how you can transcend mere surface-level content, which is crucial in a world increasingly dominated by AI in content creation and marketing. While AI is a

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Celebrating Joy Joya’s Business Anniversary at 8 Years

Episode #287 – “Celebrating Joy Joya’s Business Anniversary at 8 Years” Welcome to Episode #287. In today’s episode, I’m excited to celebrate my 8-year business anniversary! I launched Joy Joya in May 2016, just after relocating to Los Angeles. At the start, it was merely a basic website and a

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“This book is a must-read for anyone who owns a jewelry business, small or big.”
– Amazon Customer

“A wonderful, heartfelt compilation of jewelry wisdom. The author has explained very difficult concepts in a very simple way.”
– Amazon Customer

We wrote the book
on jewelry marketing.

As Seen In