STRATEGIC AND STORY-POWERED JEWELRY MARKETING

WHO WE ARE

Through Joy Joya's bold, holistic approach, including laser-focused brand storytelling, impactful creation of content assets, and strategic content distribution, we've helped jewelry businesses of all sizes, including established multi-million dollar jewelry companies, grow through strategic, content-led initiatives.

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What Clients Are Saying

Joy Joya is an outstanding company. We have been working with Laryssa for several years and cannot say enough great things about our experience. She's extremely knowledgeable, efficient, and responsive. She makes sure to fully understand our business and objectives to implement top-down strategies specific to our needs. She's always willing to help, discuss or suggest any topics related to our goals. Laryssa is a true expert and professional. We are grateful for our partnership with her. "
Patti Dechter
Add-A-Pearl
Before working with Joy Joya, my shop was having trouble converting visitors, but I had no idea why. Not only did Laryssa point out things that would turn potential customers away, but she gave a great in-depth analysis of my target audiences, competitors, and brand."
Allie Fritsch
Silver Lily Studio

Recent Podcast Episodes

Are Your Email Subscribers Seeing Your Jewelry Emails?

Episode #293 – “Are Your Email Subscribers Seeing Your Jewelry Emails?” Welcome to Episode #293. In today’s episode, I want to discuss the importance of quality over quantity in email marketing and how to maintain a healthy subscriber list. This topic arose because I’ve noticed a significant increase in spam

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Writing Effective Social Media Captions For Jewelry Businesses

Episode #291 – “Writing Effective Social Media Captions For Jewelry Businesses” Welcome to Episode #291. In today’s episode, I’m going to dive into the art of writing effective social media captions.  Captions are more than just words beneath a post; they’re a powerful tool for enhancing your visual content by

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“This book is a must-read for anyone who owns a jewelry business, small or big.”
– Amazon Customer

“A wonderful, heartfelt compilation of jewelry wisdom. The author has explained very difficult concepts in a very simple way.”
– Amazon Customer

We wrote the book
on jewelry marketing.

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