Official Klaviyo Partner
Email + SMS that turns first time buyers into repeat customers
We specialize in retention strategy and execution for women-focused, product based ecommerce brands.
Speak to an expert and discover your email revenue multipliers.
Our mission is to help women-focused ecommerce brands turn one-time buyers into loyal customers through retention-first email + SMS.
COLD HARD FACTS
Ads bring the first purchase. Email + SMS bring the next [one.|two.|three.|four.|five.|six.]
Most brands don’t have a retention system, so paid traffic has to do all the heavy lifting. We fix that with email + SMS that brings customers back - without sacrificing your brand voice.
Here’s what we typically fix - and what we build in its place.
Leaky Flows
We audit + rebuild welcome, abandon, and post-purchase so they convert.
Low Repeat Buyers
We create journeys that give customers a reason to come back.
Ups and Downs
We build a campaign + automation rhythm that smooths revenue between promos.
Generic Messaging
We develop on-brand copy + creative direction that matches your aesthetic.
LARYSSA WIRSTIUK | JOY JOYA FOUNDER
“Make customers feel seen. Give them a reason to come back.”
You don’t need louder emails. You need emails that feel like you - and make customers feel understood. We take the time to learn your brand, your buyers, and what actually makes people come back… then we build the flows and campaigns that support that story.
Ideal if you’ve got steady traffic and want a real retention system.
EXPERT STRATEGISTS
All Channels Working in Harmony... [Email|SMS|Strategy]
We replace guesswork with strategy that builds trust, grows revenue, and strengthens brand love one touchpoint at a time.
Execution
Building, QA, and sending - so it actually gets done (correctly).
Strategy
Retention plan tied to your offers, margins, and customer journey.
Creative
Messaging + direction that protects your aesthetic and elevates your brand.
Optimization
Testing + iteration focused on revenue, deliverability, and list health.
Start with an Email Revenue Roadmap
Get expert eyes on your email and SMS — and walk away with a clear plan for what to fix, what to build, and what'll move revenue first.
WHAT YOU GET ON THE INTRO CALL:
3 biggest opportunities and blind spots
Insight into whether your current strategy is supporting growth
A clear recommendation on the best next step
Book an Intro Call
Okay, I get it, but...
What happens next?
1
Intro Call
30 minutes. We learn your brand, your customer, your current setup.
2
Audit
We get into your Klaviyo account and find what's actually happening: what's leaking, what's missing, where the real revenue opportunities are.
3
Your Email Revenue Roadmap - Built and Executed
We don't just tell you what to do. We build it. From the Roadmap itself - a prioritized plan tied to your offers, margins, and customer journey - straight through to flows, campaigns, segmentation, and ongoing optimization. One team, end to end, no handoffs.
Ready to get started?
See More [Case Studies|Success Stories|Real Results]
A WORD FROM JOY JOYA FOUNDER, LARYSSA WIRSTIUK
Founder-led strategy. Friendly guidance. Senior-level execution.
Hi, I’m Laryssa Wirstiuk. For more than a decade, I’ve helped product-based ecommerce brands turn email + SMS into a steady revenue channel - without turning their brand into a template. My approach is equal parts strategy and storytelling: we learn what makes your customers buy, come back, and stay loyal… then we build the system to support it.
Retention systems built for $3M+ brands
Strategy + creative + optimization under one roof
Measurable improvements, not just “more sends”
You've built 30k+ on your list. Time to maximize returns.
Knowledge Is Power
Free Marketing Resources For Growing Brands
Marketing with Laryssa Now over 350 episodes!
Listen to Marketing With Laryssa for weekly deep dives into all things ecommerce, sms, email, and marketing.
We wrote the Book on Jewelry Marketing
Learn the basics of marketing and what works in todays world with an eye towards the Jewelry Industry.
Not ready to book an Intro Call?
Send us a question instead using the form below. An expert will get back to you within 24 hours.
Ready to turn first-time buyers into repeat customers?
Book an Intro Call and walk away with clarity on where to go next.