In episode #175 of the Joy Joya Jewelry Marketing Podcast, I share my interview with Kasey Luck, founder and CEO of Luck & Co, an agency that helps 7- and 8-figure e-commerce brands maximize their email and SMS revenue. Kasey and her team frequently double the email and SMS...
In episode #174 of the Joy Joya Jewelry Marketing Podcast, I share how you can make trends work for your brand, even if you're not a trend-driven business.Here's the thing about trends: not every jewelry brand is necessarily trend-driven. So how can you still find value in trends, and...
In episode #173 of the Joy Joya Jewelry Marketing Podcast, I share my interview with Dana Bronfman, a New York City-based modern fine jewelry designer, best known for her “quietly bold” aesthetic. Dana works with a small team of master jewelers in New York to create each piece from reclaimed...
In episode #172 of the Joy Joya Jewelry Marketing Podcast, I share the opportunities for jewelry brands in livestream content. I recently gave a presentation on this topic at the AGS Conclave event, and the thing I loved most about giving this presentation was the audience feedback and collaborative...
