Ready to Make Your Jewelry Brand Sparkle?

Take control of your jewelry marketing, so you can reach your target customers, achieve growth, and achieve your business goals.

Enroll in Jewelry Marketing 101

Jewelry Marketing 101 is a foundational survey course that will help you understand why marketing matters for your jewelry brand.

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What Students Are Saying

Working with Laryssa helped me create a clear and exciting plan to move forward with my jewelry business. She is approachable, knowledgeable, and professional. She shares valuable, relevant, and applicable information. I learned about all aspects of jewelry marketing.

I tried to learn marketing for my jewelry business on my own, but I became so confused and overwhelmed by all of the new terminology and resources. Because Laryssa is specifically in the jewelry industry, she understood exactly what I needed for my particular business.

About the Instructor

The founder and creative director of Joy Joya, a digital marketing agency for jewelry brands, Laryssa is passionate about helping designers and retailers tell impactful stories about their brands and products and position their jewelry in front of ideal customers. She’s spoken at industry events, including JCK Las Vegas, AGS’ Confluence, and Jewelry Ecomm LIVE!, and her insights have been featured in publications like Rapaport, AdAge, Clickz, MJSA Journal, JewelryEcomm.com, and others. She’s the author of the book Jewelry Marketing Joy: An Approachable Introduction to Marketing Your Jewelry Brand and the host of the top-rated Joy Joya Jewelry Marketing Podcast.

Take Control of Your Jewelry Brand

Understand how to best position your jewelry brand for your target customers, so you can start achieving your business goals and fulfilling your dreams.