Joy Joya Podcast

At Joy Joya, we believe that empowering jewelry brands with knowledge is just as important as the marketing strategies we deliver. Since 2016, our founder has been a trailblazer in jewelry marketing, helping brands shine in an ever-evolving industry. In 2018, she launched the Joy Joya Podcast—a top-rated podcast dedicated to helping jewelry entrepreneurs thrive.

With over 300 episodes and a loyal following, the podcast has become a key platform for sharing thought leadership in the jewelry niche. Whether you're looking for actionable marketing tips, industry insights, or real-world examples of success stories, the podcast offers invaluable expertise designed to help jewelry brands grow and succeed.

Why do we share it here? Because we believe in transparency and thought leadership. The podcast showcases the strategies, trends, and tools that fuel our success as a boutique marketing agency, and it demonstrates our deep commitment to helping jewelry brands flourish. By sharing our expertise openly, we aim to build trust and provide value to every jewelry business—whether you're a client or simply eager to learn.

Podcast Episodes

Interview With Leo Plebani, Ecommerce Customer Retention Expert

Interview With Leo Plebani, Ecommerce Customer ...

In episode #199 of the Joy Joya Jewelry Marketing Podcast, I share my interview I share my interview with Leo Plebani, an ecommerce marketing expert who specializes in customer retention....

Interview With Leo Plebani, Ecommerce Customer ...

In episode #199 of the Joy Joya Jewelry Marketing Podcast, I share my interview I share my interview with Leo Plebani, an ecommerce marketing expert who specializes in customer retention....

THE GOLD MINE - Is the Jewelry Market Oversaturated?

THE GOLD MINE - Is the Jewelry Market Oversatur...

In episode #198 of the Joy Joya Jewelry Marketing Podcast, I address a question I frequently get asked: is the jewelry market oversaturated? The short answer is “yes” and “no”,...

THE GOLD MINE - Is the Jewelry Market Oversatur...

In episode #198 of the Joy Joya Jewelry Marketing Podcast, I address a question I frequently get asked: is the jewelry market oversaturated? The short answer is “yes” and “no”,...

5 Direct Mail Marketing Ideas for Jewelry Brands

5 Direct Mail Marketing Ideas for Jewelry Brands

In episode #197 of the Joy Joya Jewelry Marketing Podcast, I share the best opportunities in direct mail marketing for jewelry brands today. Some people consider direct mail to be...

5 Direct Mail Marketing Ideas for Jewelry Brands

In episode #197 of the Joy Joya Jewelry Marketing Podcast, I share the best opportunities in direct mail marketing for jewelry brands today. Some people consider direct mail to be...

THE GOLD MINE - Introducing the "Success With Jewelry" Community

THE GOLD MINE - Introducing the "Success With J...

In episode #196 of the Joy Joya Jewelry Marketing Podcast, I share an exciting new endeavor that I’m launching with Liz Kantner, my partner in the Success With Jewelry Webinar...

THE GOLD MINE - Introducing the "Success With J...

In episode #196 of the Joy Joya Jewelry Marketing Podcast, I share an exciting new endeavor that I’m launching with Liz Kantner, my partner in the Success With Jewelry Webinar...

Interview With With Tammy Cohen, Jewelry Branding Specialist

Interview With With Tammy Cohen, Jewelry Brandi...

In episode #195 of the Joy Joya Jewelry Marketing Podcast, I share my interview I share my interview with Tammy Cohen. a knowledgeable, passionate, and vibrant woman who has been...

Interview With With Tammy Cohen, Jewelry Brandi...

In episode #195 of the Joy Joya Jewelry Marketing Podcast, I share my interview I share my interview with Tammy Cohen. a knowledgeable, passionate, and vibrant woman who has been...

THE GOLD MINE - 3 Tips to Maintain Focus in Jewelry Marketing

THE GOLD MINE - 3 Tips to Maintain Focus in Jew...

In episode #194 of the Joy Joya Jewelry Marketing Podcast, I discuss what it takes to maintain focus in marketing. I’ll be talking about: What’s “shiny object syndrome” and how...

THE GOLD MINE - 3 Tips to Maintain Focus in Jew...

In episode #194 of the Joy Joya Jewelry Marketing Podcast, I discuss what it takes to maintain focus in marketing. I’ll be talking about: What’s “shiny object syndrome” and how...