Marketing With Laryssa

Podcast and YouTube Channel


At Joy Joya, we believe that sharing knowledge is just as important as delivering great marketing results. That’s why, in 2018, our founder Laryssa launched a podcast - now called Marketing With Laryssa - to offer product-based brands a mix of actionable tips, industry insights, and real-world strategies.

With 300+ episodes and counting, the show reflects our commitment to transparency and thought leadership. Whether you’re a client or simply curious, Marketing With Laryssa gives you a front-row seat to the ideas and strategies that fuel our work - and can help your brand grow with clarity and confidence.

Podcast Episodes

Hosting a Blogger Event

How to Host a Blogger Event for Your Jewelry Br...

Maybe you’re a jewelry designer or brand who’s been wary of spending money on traditional advertising. You’re not sure if you’ll receive a return on your investment. I don’t blame...

How to Host a Blogger Event for Your Jewelry Br...

Maybe you’re a jewelry designer or brand who’s been wary of spending money on traditional advertising. You’re not sure if you’ll receive a return on your investment. I don’t blame...

Twitter Advanced Search and Hashtags

Using Twitter Advanced Search and Hashtags in a...

Joining Twitter or trying to find Twitter followers can be an intimidating task. Some brands that have been using Twitter since it was launched in 2006 have had a decade...

Using Twitter Advanced Search and Hashtags in a...

Joining Twitter or trying to find Twitter followers can be an intimidating task. Some brands that have been using Twitter since it was launched in 2006 have had a decade...

Twitter Over Coffee

Top 3 Twitter Mistakes in Jewelry Marketing Eff...

As someone who spends a fair amount of time using Twitter to search for jewelry designers and retailers, I’ve read hundreds of feeds and have seen many approaches to using...

Top 3 Twitter Mistakes in Jewelry Marketing Eff...

As someone who spends a fair amount of time using Twitter to search for jewelry designers and retailers, I’ve read hundreds of feeds and have seen many approaches to using...

Superstitions in Jewelry Marketing

How Superstition Can Guide Your Jewelry Marketi...

Black cats, Friday the 13th, or walking under a ladder may produce negative outcomes. On the other hand, an itchy palm, a four-leaf clover, or a heads-up penny can inspire...

How Superstition Can Guide Your Jewelry Marketi...

Black cats, Friday the 13th, or walking under a ladder may produce negative outcomes. On the other hand, an itchy palm, a four-leaf clover, or a heads-up penny can inspire...

Instagram for Jewelry Marketing

Boomerang and Instagram Video in Social Media M...

One of the most difficult aspects of photographing jewelry is capturing its “sparkle,” especially the brilliance, fire, and scintillation of a beautiful diamond. In the jewelry industry, sharing a beautiful...

Boomerang and Instagram Video in Social Media M...

One of the most difficult aspects of photographing jewelry is capturing its “sparkle,” especially the brilliance, fire, and scintillation of a beautiful diamond. In the jewelry industry, sharing a beautiful...

Piercing Gun

What Ear Piercing Can Teach Us About Jewelry Ma...

So you’re wondering: what the heck does poking a needle through my ear lobe have to do with marketing my jewelry brand? In this post I’ll show you what ear...

What Ear Piercing Can Teach Us About Jewelry Ma...

So you’re wondering: what the heck does poking a needle through my ear lobe have to do with marketing my jewelry brand? In this post I’ll show you what ear...