Marketing With Laryssa

Podcast and YouTube Channel


At Joy Joya, we believe that sharing knowledge is just as important as delivering great marketing results. That’s why, in 2018, our founder Laryssa launched a podcast - now called Marketing With Laryssa - to offer product-based brands a mix of actionable tips, industry insights, and real-world strategies.

With 300+ episodes and counting, the show reflects our commitment to transparency and thought leadership. Whether you’re a client or simply curious, Marketing With Laryssa gives you a front-row seat to the ideas and strategies that fuel our work - and can help your brand grow with clarity and confidence.

Listen on Apple PodcastsWatch on YouTube

Podcast Episodes

What's Missing in Your Emails?

Strategic Shift: How to Inspire Desire to Buy Y...

Ecommerce business owners love to optimize everything. Speed, checkout flow, pop-ups, you name it. But if your email marketing still feels flat after all that effort, maybe it’s not about...

Strategic Shift: How to Inspire Desire to Buy Y...

Ecommerce business owners love to optimize everything. Speed, checkout flow, pop-ups, you name it. But if your email marketing still feels flat after all that effort, maybe it’s not about...

Klaviyo for Shopify: Is It Worth the Hype?

Klaviyo for Shopify: Is It Worth the Hype?

Ever notice how every ecommerce brand seems to be talking about Klaviyo lately? It’s like the industry’s worst-kept secret. The tool everyone swears by but not everyone fully understands. Maybe...

Klaviyo for Shopify: Is It Worth the Hype?

Ever notice how every ecommerce brand seems to be talking about Klaviyo lately? It’s like the industry’s worst-kept secret. The tool everyone swears by but not everyone fully understands. Maybe...

Domain Verification: How to Stay Out of Spam & Improve Email Deliverability

Domain Verification: How to Stay Out of Spam & ...

Ever throw a party and forget to tell the bouncer who’s on the list? Suddenly your best friends are stuck outside while total randos waltz right in. That’s what happens...

Domain Verification: How to Stay Out of Spam & ...

Ever throw a party and forget to tell the bouncer who’s on the list? Suddenly your best friends are stuck outside while total randos waltz right in. That’s what happens...

Your Last-Minute Black Friday Cyber Monday Checklist

Your Last-Minute Black Friday Cyber Monday Chec...

Black Friday and Cyber Monday are basically tomorrow in marketing time. That’s how it feels, right? The clock’s ticking, your inbox is about to explode, and the pressure to deliver...

Your Last-Minute Black Friday Cyber Monday Chec...

Black Friday and Cyber Monday are basically tomorrow in marketing time. That’s how it feels, right? The clock’s ticking, your inbox is about to explode, and the pressure to deliver...

5 Holiday Email Mistakes That Quietly Eat Your Sales

5 Holiday Email Mistakes That Quietly Eat Your ...

You know what’s worse than hearing “Grandma Got Run Over by a Reindeer” for the 100th time in November? Hitting send on a holiday email that costs you sales. Every...

5 Holiday Email Mistakes That Quietly Eat Your ...

You know what’s worse than hearing “Grandma Got Run Over by a Reindeer” for the 100th time in November? Hitting send on a holiday email that costs you sales. Every...

10 Holiday Offers to Get More Sales Without Discounts

10 Holiday Offers to Get More Sales Without Dis...

When brands think of holiday promotions, most default to slashing prices. 20% off, 30% off, 50% off. Sure, discounts dominate Black Friday and Cyber Monday (BFCM) marketing, but deep markdowns...

10 Holiday Offers to Get More Sales Without Dis...

When brands think of holiday promotions, most default to slashing prices. 20% off, 30% off, 50% off. Sure, discounts dominate Black Friday and Cyber Monday (BFCM) marketing, but deep markdowns...