Three SEO Copywriting Tips for Jewelry Brands

Search engine optimization (SEO) is the practice of making improvements to your jewelry brand’s Internet presence, so you can appear in the top search results for keywords related to your brand. The copywriting on your website - including product descriptions, company information, and more - plays a major role in...

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SEO vs. PPC for Your Ecommerce Jewelry Brand

As the owner of an ecommerce jewelry business, you must learn to love Google and understand the basics of both SEO and PPC, since these tactics can help you connect with new customers, as long as you respect best practices - and then choose the approach that supports your goals. In...

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